Small Business Marketing Coaching & Consulting

If you’re a small-to-midsize business owner or manager or entrepreneur who feels you could be getting more out of your marketing, I can help.

And when I say “small business,” I mean a business, organization, individual or community group where someone can make a decision and things can start happening today.

– No agency accounts.
– No corporate entities being choked into inaction by HR.
– No publicly-traded conglomerates who dance on the strings of shareholders.

Action-takers. Doers. Creators.

Regardless of the size of your business, if you consider yourself an Entrepreneurial Underdog and don’t mind making decisions and rolling up your sleeves, keep reading.

Here are some of the ways I can help:


What To Do Online? Marketing Content & Discovery Day Program 

Front Image - Marketing Content and Discovery Day Program

From Frustrating, Confusing & Overwhelming to Enjoyable, Effective & Engaging

Where you likely are with your original content & social strategy:

– Frustrated & overwhelmed with all the online options.
– Unsure of what to say on your website or social feeds.
– Feeling there’s little, if any, distinction between you & others like you.
– Feeling like you’re missing opportunity.

Where you’ll be after this:

– Empowered with a real, simple, effective strategy.
– Putting creative content (unique to you), live & online.
– Set up with a simple framework for on-going implementation you can activate on your own.
– Enjoying the opportunity to build community, create & continue conversations and build new streams of revenue.

Investment: $1,570 + tax & travel (if applicable)

Click here (or click the image above) for more information.


Stand Out, Connect, Improve & Increase: “Gear Up Your Marketing” Discovery & Implementation Program

Gear Up Your Marketing - Cover

 

Feel like you could be getting more out of your marketing and advertising?

You’re probably right.

This program will help you:

– Stand out from your market competitors.
– Increase revenue, engagement & return on investment.
– Improve productivity & process.
– Create original content, strategy, alignment & new streams of revenue.
– Reduce waste, risk, redundancy.

 

Investment: $3,000 + tax & travel (if applicable)

Click here (or click the image above) for more information.


Consulting & Coaching in General

The program listed above (Gear Up Your Marketing) is generally used a basic framework and effectiveness check for most coaching engagements. But if you have something else in mind and want to work with me personally, let’s first schedule a call to see if we’re the right fit for each other. After that, if we decide to work together, an 8-week coaching program starts at $3,000 (plus travel and tax, if applicable) and then it’s $1500 per month for however many months you want to work together. Give me a call to discuss what that includes.

Consulting projects and on-going advisory services are quoted on an individual basis.

I do not make agency buys or purchases on my clients’ behalf, nor do I create or outsource graphic or design work, etc. I’m happy to offer my experienced opinion and perspective on those things for you, however my specialty is in helping people uncover & activate their own unique voice and original, effective message.


Be Real Do Better – The Small Business Marketing Show
Be Real Do Better - The Small Business Marketing Show

“Be Real, Do Better – The Small Business Marketing Show” is a program designed to support the select few entrepreneurs and people in small business who are brave enough to truly set themselves apart in an authentic and sustainable way so they can get a much better return on the time and resources invested in marketing and communication.

The show, an audio/video simulcast, is available on both iTunes & YouTube. For a complete list of past episodes, click here.
Each episode examines a common challenge faced by most small business marketers, gives it additional context and challenges the listener/viewer to consider it from a slightly different perspective.
Every show closes with a key takeaway and actionable suggestion to help you stand out and get better results.

Free Guide & Email Updates

Free Guide: Better Marketing Results in 3, 2, 1 ... Go by Kevin BulmerWant to start immediately setting yourself apart from other advertisers?

Enter your email address to get immediate access to the free guide, “Better Marketing Results in 3, 2, 1 … Go!”

You’ll learn:
3 things to stop doing.
2 things to start.
1 magic measurement.
… and the one thing that needs to go for any of it to work.


From Where I’m Sitting …

If you feel you could be getting more out of your marketing & advertising, you’re probably right.

It’s rare to see it done well, and here’s why:

We’re afraid to be who we really are.

So we copy and mimic what we see from other advertisers, because we think that if they’re doing it a certain way, it must be working and it will work for us too.

It feels safe.

But it’s a bad idea.

It’s as true in business as it is at home: we copy and mimic what we see from others because we’re afraid to stand out.

… which is exactly what we should be doing with our marketing! But you have to do it authentically to be taken seriously.

If you’re looking for someone to come up with a catchy slogan, a gimmick or to tell you what sale to run next, call somebody else.  Those things aren’t the issue.

If, on the other hand, you want to rediscover what truly makes you unique, why you got into the business in the first place, what it is that you’re really selling and how to put that all together with you own story, brand, budget and plan, then I’m your guy.

Want to talk about it?

Call me: +1 226-884-7129
Email me: kevin@kevinbulmer.com


Another Way To Look At It …

Schedule a Discovery Call

Interested but unsure? Schedule an introductory discovery call – up to 20 minutes at no charge. This helps to establish expectations and ensure a good fit for us both.

Email me: kevin@kevinbulmer.com

Call me: +1 226-884-7129

We can also do the call via Zoom or Skype. Email me if you’d like to set up a connection that way.


What People Are Saying …

“Informative, easy to understand, dependable, reasonable, funny … all words to describe Kevin Bulmer during his presentation on marketing at the Ontario Association of Food Banks Conference in Sarnia.
Food banks are multi- service, social service non profit organizations offering a multitude of services and programs. How to market this is a challenge. Not only did Kevin understand, he sympathized with the attendees! Kevin offered helpful, insightful examples of each food bank’s current website and social media usage. Wow! He did his homework!
Kevin is an authentic, sincere gentleman who wants to help everyone. He embraces opportunity and serves those in his path.”
 
– Adelle Richards, Operations Manager at the Inn of The Good Shepherd | Ontario Association of Food Banks Annual Conference
“My experience with Kevin is that he arrived prepared with thought provoking questions about my business, not just business in general, but my business. He took the time to listen and then develop marketing solutions that specifically targeted my objectives. The longer we worked together, the more the process improved.

I’ve never known Kevin to put his own objectives ahead of mine. It is a lot to do with how we became friends. Knowing that someone else puts your interests ahead of theirs, tells you something about that person.
I’m not an easy guy to get to. There have been very few sales people that I have let in the door. It is those people that are willing to invest in me. They exercise great patience and spend the time to understand what is important. Those people become longtime resources and have my respect. Kevin is by far one of the most effective marketing people I have ever met. Glad to have him as a business associate and a friend.”
– Rick McKinnon, Miami Car Wash
“Having worked with many dozens of advertising, marketing, and account managers in the marketing of our business across Canada, I can state with confidence that Kevin Bulmer has been the very best of that group. I have come to appreciate that Kevin uniquely understands small business marketing, and I would recommend that any small business owner listen carefully to his advice.”
– Scott Hill, Founder & CEO, Hockey Night in Canada’s Play On! Canada’s Largest Sports Festival
“In every project, Kevin consistently demonstrated that his primary purpose was to help us achieve our goals, and not just make a sale or secure a contract. He was always conscientious, thoughtful, insightful and positive, and he connected with us in a way that ensured we were maximizing the value of our campaigns. Kevin’s motivation is to bring value to his clients and fulfill their best interests.”
– Tim Schwindt, Gateway Church 
“Kevin was instrumental in maximizing the value we received for our advertising budget in the London, ON radio market. He was able to shape a campaign that fit my budget constraints and delivered what I considered a high quality option that delivered great results for our company. I would trust him to keep my best interest at heart.”
– Paul Maheu, Bedrock Kitchen & Bath LLC
“In this era of ever-increasing competitive markets, Kevin Bulmer understands business branding and helped me steadily grow my client base and business.”
– John Goodwin, Broker: Century 21 First Canadian Corp.
 
“Kevin helped us to distill our key messages and then choose the right medium to communicate those messages to as many people in our target market as was possible with our budget. He understands the value of traditional, digital and guerilla marketing and was able to help us choose which to use when and how.”
– Kyla Woodcock, Founder: Forest City Sport & Social Club